BRAND BIO:

VandyThePink, established by Virginia-based,
South Korean-born designer Junghoon Son, is a creative expression of the
designer’s personal experiences—a collection of core memories and influences he
has gathered like souvenirs throughout his life. He tinkers and toys with them
until they become the playful and bold designs the brand has become known for.
With love from artists like Jay Park and NJZ, and
collaborations with brands including MCDONALDS HK and CLARKS, Son’s playful and
bold footwear and apparel can enliven anyone’s daily rotation. In his
latest collaboration with BAPE ®, he brings a fresh twist to the beloved OG character, BABY MILO®,
showcasing his talent for merging a classic character with a
"Vandyfied" flair."